Ross Gittens, Sydney Morning Herald today explains why the internet is such a boost to the efficiency of production and consumption. The lower search costs offers incentives for competitors to enter markets increasing supply. With price the most important variable in purchase decisions, lower search costs lead to lower prices and more competition.
Oligopolies use marketing to differentiate and maintain margins.
Questions thus arise.
Does the technical nature of the internet make anti competitive behaviour possible?
Should attempts to control the flow of information on the internet be seen as anti-competitive?
Oligopolies use marketing to differentiate and maintain margins.
Questions thus arise.
Does the technical nature of the internet make anti competitive behaviour possible?
Should attempts to control the flow of information on the internet be seen as anti-competitive?
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